{"id":45081,"guid_nom":"b1e0caf2-7c91-11e1-a5a7-5ef3fc5021fb","isbn":"978-5-91657-381-7","nomcode":"ITD000000000199114","title":"Coca-Cola. Грязная правда","publisher":"Альпина Бизнес Букс","is_deleted":false,"first_seen_at":"2026-10-10T07:05:04.344714Z","updated_at":"2026-10-10T07:05:04.344714Z","annotation":"","sales_text":"","raw":{"PDF":[],"RIN":"","CERT":[],"GUID":"307a8ba5-134e-4dda-b53d-8fe6392f13e7","ISBN":"978-5-91657-381-7","NAME":"Coca-Cola. Грязная правда","CICLE":[],"DIVID":{"GUID":"00000000-0000-0000-0000-000000000000"},"EDFUL":2000,"GENRE":[],"LDATE":"05.04.2012","MEDIA":"НетНосителя","NICHE":{"GUID":"e6408190-4f03-11e0-a01d-001a64231342","NAME":"ЭКОНОМИКА. БИЗНЕС.","OWNER_GUID":"e009c820-4f03-11e0-a01d-001a64231342"},"PAGES":"400","PAPER":"","PROIZ":[{"VID":{"GUID":"3f9f48d2-4f09-11e0-a01d-001a64231342","NAME":"Рукопись"},"GUID":"8f1e0b13-618b-470a-9a48-19beeb207617","NAME":"Сoca-Cola. Грязная правда","LANGUAGE":"Русский","AUTHOR_GUID":"b1e0caea-7c91-11e1-a5a7-5ef3fc5021fb","IS_TRANSLATE":"false"}],"P_BOX":"false","SCOVR":"","SDATE":"05.04.2012","SERIE":{"GUID":"365bd2ec-4f03-11e0-a01d-001a64231342","NAME":"Вне серии"},"SGMNT":{"GUID":"e009c820-4f03-11e0-a01d-001a64231342","NAME":"ПРОФЕССИОНАЛЬНАЯ И НАУЧНАЯ ЛИТЕРАТУРА. ДЕЛОВАЯ ЛИТЕРАТУРА (ПРЛ)"},"SIZES":{"DEPTH":"","WIDTH":162,"HEIGHT":235,"KARTON":{"WIDTH":"160","HEIGHT":"241"},"WEIGHT":644},"SUPER":"false","TIRAJ":[{"GUID":"dc539044-7c92-11e1-a5a7-5ef3fc5021fb","PLAN_DATE":"","TIRAJ_CODE":"00000097366","TIRAJ_TYPE":"О","FAKTICHESKAYA_DATA":"05.04.2012","SOGLASOVANNAYA_DATA":"","PLAN_DATE_TREBUEMAYA":"","PLAN_VYPUSKA_OSN_TIR":"","TIRAJ_DT_RAZR_V_PECHAT":""}],"AUTHOR":[],"COVERS":[],"FOLDER":{"GUID":"6fabf075-b63a-4f6d-a879-9e40d163ec40","NAME":"Книжная продукция (ЭКСМО)"},"FORMAT":{"CODE":"102","GUID":"a791b9ce-4f06-11e0-a01d-001a64231342","NAME":"70x100/16"},"IS_DEL":"Нет","TARGET":{"GUID":"00000000-0000-0000-0000-000000000000"},"ZAPRET":false,"BARCODE":["07770000973668","9785916573817"],"NOMCODE":"ITD000000000199114","SUBJECT":{"GUID":"e6408264-4f03-11e0-a01d-001a64231342","NAME":"БИЗНЕС. ТОРГОВЛЯ. КОММЕРЧЕСКАЯ ДЕЯТЕЛЬНОСТЬ","OWNER_GUID":"e6408190-4f03-11e0-a01d-001a64231342"},"TOM_NUM":"0","FA_GROUP":"","FA_MONTH":"","GUID_NOM":"b1e0caf2-7c91-11e1-a5a7-5ef3fc5021fb","ISBN_DIG":"9785916573817","NOMGROUP":"КнижнаяПродукция","PRODCODE":"00000097024","AGE_GROUP":{"GUID":"00000000-0000-0000-0000-000000000000"},"ANNOTACIA":"","EKSMO_RDC":"Эксмо","PROD_TEXT":"","PUBLISHER":{"GUID":"38b59c7c-24c0-11e1-93a1-5ef3fc5021a7","NAME":"Альпина Бизнес Букс"},"REMAINDER":{"TOTAL":"нет"},"ZVEZDNOST":"","CODE_TNVED":"4901990000","DEPARTMENT":{"GUID":"00000000-0000-0000-0000-000000000000"},"FA_COMMENT":"","VID_PROIZV":"","IZDAT_BRAND":{"GUID":"d3e11628-d418-11e3-a44f-5ef3fc5021a7","NAME":"Альпина Бизнес Букс"},"PRODUCT_VID":{"GUID":"a791ba7e-4f06-11e0-a01d-001a64231342","NAME":"Книга"},"AUTHOR_COVER":"","POSLE_OBREZA":"162x235","TIP_KORESHKA":"","CLASSIFICATOR":[],"LAST_STANDART":"6","PEREPLET_TYPE":{"GUID":"a791ba90-4f06-11e0-a01d-001a64231342","NAME":"7БЦ"},"BARCODE_DETAIL":[{"BARCODE":"07770000973668","STANDART":"","ITEM_TYPE":{"GUID":"00000000-0000-0000-0000-000000000000","NAME":""},"BARCODE_TYPE":{"GUID":"dce9f404-0286-4da8-8b3d-7d91f6e2108f","NAME":"ITF14"}},{"BARCODE":"9785916573817","STANDART":"1","ITEM_TYPE":{"GUID":"86e96724-7832-49cb-82ac-b22e081a7872","NAME":"шт"},"BARCODE_TYPE":{"GUID":"39fddca4-7cc4-49d4-a09d-9fe5517b4df6","NAME":"EAN13"}}],"NAME_FOR_PRICE":"Coca-Cola. Грязная правда","PREDZAKAZ_SOAP":"N","VID_SKREPLENIYA":"ШитьеНиткой","AUTHOR_FOR_PRICE":"Блендинг М.","TSELOFANIROVANIE":"false","IS_ZAPRET_PREVIEW":"Нет","PEREPLET_TYPE_OLD":{"GUID":"bff8c2c1-656e-11de-84c5-000423b38f2a","NAME":"7БЦ"},"ZAPRET_PO_KANALAM":[],"GOD_PERVOGO_IZDANIYA":"2012","VOZRASTNOE_OGRANICHENIE":"","ZAPRET_PRODAJ_DATA_SNIATIYA":""},"assets":[]}