{"id":120871,"guid_nom":"d1d3b856-25de-11e7-aba6-000af77e485f","isbn":"978-5-699-98499-2","nomcode":"ITD000000000869073","title":"Блокчейн для бизнеса","publisher":"ООО \"Издательство \"Эксмо\"","is_deleted":false,"first_seen_at":"2026-10-10T21:26:58.891380Z","updated_at":"2026-10-10T21:26:58.891380Z","annotation":"","sales_text":"Все мы привыкли, что любые вопросы с деньгами нужно решать через банки или другие традиционные финансовые институты. Блокчейн создает реальность, в которой безопасность гарантируют формулы. Возникший как платформа для криптовалюты, блокчейн сегодня становится инструментом , способным разрешить проблему доверия в глобальном масштабе. Различные сделки, торги, покупка недвижимости, страхование, медицина, выборы — эта технология может отследить и зафиксировать все действия без участия посредников.","raw":{"PDF":{"PREVIEW":{"LINK":"https://cdn.eksmo.ru/v2/ITD000000000869073/PDF/ITD000000000869073.pdf","MTIME":"2021-02-21 03:51:11"}},"RIN":"","CERT":[],"GUID":"f10ee539-e8be-4970-8f96-c89c21dd3f19","ISBN":"978-5-699-98499-2","NAME":"Блокчейн для бизнеса","CICLE":[],"DIVID":{"GUID":"498ad3de-5910-11e0-9747-001a64231342","NAME":"120 - Редакция № 5"},"EDFUL":7000,"GENRE":[],"LDATE":"30.03.2018","MEDIA":"НетНосителя","NICHE":{"GUID":"e6408190-4f03-11e0-a01d-001a64231342","NAME":"ЭКОНОМИКА. БИЗНЕС.","OWNER_GUID":"e009c820-4f03-11e0-a01d-001a64231342"},"PAGES":"224","PAPER":"","PROIZ":[{"VID":{"GUID":"3f9f48d2-4f09-11e0-a01d-001a64231342","NAME":"Рукопись"},"GUID":"25ab1d0b-25df-11e7-aba6-000af77e485f","NAME":"Блокчейн для бизнеса. Инсайдерский взгляд на революционную технологию от влиятельного инвест-банкира","LANGUAGE":"Русский","AUTHOR_GUID":"698011b8-93b2-11e7-a096-000af77e485f","IS_TRANSLATE":"true","ORIGINAL_PROIZV":{"GUID":"26fbf9fe-e151-11e6-8188-0050569c29c2","NAME":"The Business Blockchain: Promise, Practice, and Application of the Next Internet Technology","LANGUAGE":"Английский"}},{"VID":{"GUID":"ecc37d51-daa7-11e0-8449-5ef3fc5021fb","NAME":"РИП"},"GUID":"41f8f52e-4a97-11e7-a096-000af77e485f","NAME":"Блокчейн для бизнеса","LANGUAGE":"","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"},{"VID":{"GUID":"ecc37d51-daa7-11e0-8449-5ef3fc5021fb","NAME":"РИП"},"GUID":"21e7dbab-a375-11e7-a096-000af77e485f","NAME":"Блокчейн для бизнеса. Базовые принципы революционной технологии от мировых экспертов криптографии","LANGUAGE":"","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"},{"VID":{"GUID":"ecc37d51-daa7-11e0-8449-5ef3fc5021fb","NAME":"РИП"},"GUID":"7a1ef426-a456-11e7-a096-000af77e485f","NAME":"Блокчейн для бизнеса","LANGUAGE":"","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"},{"VID":{"GUID":"3f9f48d4-4f09-11e0-a01d-001a64231342","NAME":"Художественное оформление"},"GUID":"72cd5724-b280-11e7-9ec5-000af77e485f","NAME":"Блокчейн для бизнеса","LANGUAGE":"","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"},{"VID":{"GUID":"3f9f48d2-4f09-11e0-a01d-001a64231342","NAME":"Рукопись"},"GUID":"26fbf9fe-e151-11e6-8188-0050569c29c2","NAME":"The Business Blockchain: Promise, Practice, and Application of the Next Internet Technology","LANGUAGE":"Английский","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"},{"VID":{"GUID":"a92b38e1-ae10-11e1-820f-5ef3fc5021fb","NAME":"Программа ЭВМ"},"GUID":"a511eb24-e151-11e6-8188-0050569c29c2","NAME":"e-rights /The Business Blockchain: Promise, Practice, and Application of the Next Internet Technology","LANGUAGE":"","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"},{"VID":{"GUID":"ecc37d51-daa7-11e0-8449-5ef3fc5021fb","NAME":"РИП"},"GUID":"332e604e-f79b-11e7-9ec5-000af77e485f","NAME":"Блокчейн для бизнеса","LANGUAGE":"","AUTHOR_GUID":"bff8c2b7-656e-11de-84c5-000423b38f2a","IS_TRANSLATE":"false"}],"P_BOX":"false","SCOVR":"","SDATE":"27.11.2017","SERIE":{"GUID":"16234ce7-7ec8-11e4-9b3e-5ef3fc5021a7","NAME":"Top Business Awards"},"SGMNT":{"GUID":"e009c820-4f03-11e0-a01d-001a64231342","NAME":"ПРОФЕССИОНАЛЬНАЯ И НАУЧНАЯ ЛИТЕРАТУРА. ДЕЛОВАЯ ЛИТЕРАТУРА (ПРЛ)"},"SIZES":{"DEPTH":17.6,"WIDTH":168,"HEIGHT":242,"KARTON":{"WIDTH":"160","HEIGHT":"241"},"WEIGHT":508},"SUPER":"false","TIRAJ":[{"GUID":"531706fe-ea46-11e7-9ec5-000af77e485f","XO_DATE":"11.01.2018","PLAN_DATE":"16.02.2018","TIRAJ_CODE":"ITD00224473","TIRAJ_TYPE":"Д","FAKTICHESKAYA_DATA":"28.02.2018","TOLSHCINA_KORESHKA":"15","SOGLASOVANNAYA_DATA":"22.02.2018","PLAN_DATE_TREBUEMAYA":"16.02.2018","PLAN_VYPUSKA_OSN_TIR":"14.02.2018","TIRAJ_DT_RAZR_V_PECHAT":"01.01.0001 0:00:00"},{"GUID":"a276edeb-1181-11e8-9ec5-000af77e485f","XO_DATE":"11.01.2018","PLAN_DATE":"30.03.2018","TIRAJ_CODE":"ITD00229476","TIRAJ_TYPE":"Д","FAKTICHESKAYA_DATA":"30.03.2018","TOLSHCINA_KORESHKA":"15","SOGLASOVANNAYA_DATA":"30.03.2018","PLAN_DATE_TREBUEMAYA":"30.03.2018","PLAN_VYPUSKA_OSN_TIR":"30.03.2018","TIRAJ_DT_RAZR_V_PECHAT":"01.01.0001 0:00:00"},{"GUID":"98e5407f-2790-11e8-9ec5-000af77e485f","PLAN_DATE":"","TIRAJ_CODE":"ITD00233912","TIRAJ_TYPE":"Д","FAKTICHESKAYA_DATA":"","TOLSHCINA_KORESHKA":"0","SOGLASOVANNAYA_DATA":"","PLAN_DATE_TREBUEMAYA":"","PLAN_VYPUSKA_OSN_TIR":"","TIRAJ_DT_RAZR_V_PECHAT":"01.01.0001 0:00:00"},{"GUID":"faf64785-25de-11e7-aba6-000af77e485f","XO_DATE":"23.10.2017","PLAN_DATE":"29.11.2017","TIRAJ_CODE":"ITD00192546","TIRAJ_TYPE":"О","FAKTICHESKAYA_DATA":"27.11.2017","TOLSHCINA_KORESHKA":"15","SOGLASOVANNAYA_DATA":"29.11.2017","PLAN_DATE_TREBUEMAYA":"29.11.2017","PLAN_VYPUSKA_OSN_TIR":"30.11.2017","TIRAJ_DT_RAZR_V_PECHAT":"01.01.0001 0:00:00"}],"AUTHOR":[{"CODE":"ITD030384","GUID":"4b0294f8-93b2-11e7-a096-000af77e485f","NAME":"Могайар Уильям","SURNAME":"Могайар","IS_GROUP":"false","PSEVDONIM":false,"DATE_BIRTH":"0000-00-00 00:00:00","DATE_DEATH":"0000-00-00 00:00:00","FIRST_NAME":"Уильям","IS_PISATEL":"true","IS_HUDOJNIK":"false","SECOND_NAME":"","IS_PEREVODCHIK":"false"},{"CODE":"ITD030386","GUID":"6380ae2c-93b2-11e7-a096-000af77e485f","NAME":"Бутерин Виталик","SURNAME":"Бутерин","IS_GROUP":"false","PSEVDONIM":false,"DATE_BIRTH":"0000-00-00 00:00:00","DATE_DEATH":"0000-00-00 00:00:00","FIRST_NAME":"Виталик","IS_PISATEL":"true","IS_HUDOJNIK":"false","SECOND_NAME":"","IS_PEREVODCHIK":"false"}],"COVERS":{"cover1":{"H":2927,"W":1978,"DPI":"300x300","LINK":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover1.jpg","SIZE":"2167255","MTIME":"2018-04-03 13:54:02"},"cover4":{"H":2861,"W":1990,"DPI":"300x300","LINK":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover4.jpg","SIZE":"2071476","MTIME":"2018-04-03 13:54:03"},"siluet":{"H":3475,"W":2500,"DPI":"72x72","LINK":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/siluet.jpg","SIZE":"576975","MTIME":"2021-04-11 09:09:24"},"cover3d":{"H":2994,"W":2029,"DPI":"300x300","LINK":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover3d.jpg","SIZE":"2098173","MTIME":"2018-04-03 13:54:03"}},"FOLDER":{"GUID":"6fabf075-b63a-4f6d-a879-9e40d163ec40","NAME":"Книжная продукция (ЭКСМО)"},"FORMAT":{"CODE":"102","GUID":"a791b9ce-4f06-11e0-a01d-001a64231342","NAME":"70x100/16"},"IS_DEL":"Нет","QUOTES":["","","","","",""],"TARGET":{"GUID":"667fc80a-4fbf-11e0-9f50-001a64231342","NAME":"Издание для дополнительного образования"},"ZAPRET":false,"BARCODE":["14600191121862","14600190815199","14600191049142","14600191095347","9785699984992"],"NOMCODE":"ITD000000000869073","SUBJECT":{"GUID":"e6408248-4f03-11e0-a01d-001a64231342","NAME":"ФИНАНСЫ. БАНКОВСКОЕ ДЕЛО. ИНВЕСТИЦИИ","OWNER_GUID":"e6408190-4f03-11e0-a01d-001a64231342"},"TOM_NUM":"0","FA_GROUP":"","FA_MONTH":"","GUID_NOM":"d1d3b856-25de-11e7-aba6-000af77e485f","ISBN_DIG":"9785699984992","KOMPLEKT":{"VID":"Книга","TYPE":"комплектующая","KOMPLEKT_NOMCODE":"ITD000000000898273","KOMPLEKT_GUID_NOM":"59a3915a-e585-11e7-9ec5-000af77e485f"},"NOMGROUP":"КнижнаяПродукция","PRODCODE":"ITD000000000869073","AGE_GROUP":{"GUID":"08501aa5-3ee0-11e2-82d6-5ef3fc5021a7","NAME":"Взрослая группа"},"ANNOTACIA":"","EKSMO_RDC":"Эксмо","PROD_TEXT":"Все мы привыкли, что любые вопросы с деньгами нужно решать через банки или другие традиционные финансовые институты. Блокчейн создает реальность, в которой безопасность гарантируют формулы. Возникший как платформа для криптовалюты, блокчейн сегодня становится инструментом , способным разрешить проблему доверия в глобальном масштабе. Различные сделки, торги, покупка недвижимости, страхование, медицина, выборы — эта технология может отследить и зафиксировать все действия без участия посредников.","PUBLISHER":{"GUID":"2a734e3d-a107-11de-8bc8-00265518a912","NAME":"ООО \"Издательство \"Эксмо\""},"REMAINDER":{"TOTAL":"нет"},"ZVEZDNOST":"","CODE_OKPD2":"","CODE_TNVED":"4901990000","DEPARTMENT":{"GUID":"96fc1ccc-c227-11eb-80c4-0050569a365d","NAME":"Группа бизнеса"},"FA_COMMENT":"","VID_PROIZV":"Впервые","IZDAT_BRAND":{"GUID":"2111b00b-cf7b-11e7-9ec5-000af77e485f","NAME":"БОМБОРА"},"PRODUCT_VID":{"GUID":"a791ba7e-4f06-11e0-a01d-001a64231342","NAME":"Книга"},"AUTHOR_COVER":"Уильям Могайар, Виталик Бутерин","POSLE_OBREZA":"162x235","TIP_KORESHKA":"Полукруглый","CLASSIFICATOR":{"CODE":"000000499","ID_EKN":"11280","CODE_EKN":"114.17.3.5"},"LAST_STANDART":"10","PEREPLET_TYPE":{"GUID":"a791ba90-4f06-11e0-a01d-001a64231342","NAME":"7БЦ"},"BARCODE_DETAIL":[{"BARCODE":"14600191121862","STANDART":"10","ITEM_TYPE":{"GUID":"a6b38ee8-55a6-11e8-9ec5-000af77e485f","NAME":"пач"},"BARCODE_TYPE":{"GUID":"dce9f404-0286-4da8-8b3d-7d91f6e2108f","NAME":"ITF14"}},{"BARCODE":"14600190815199","STANDART":"10","ITEM_TYPE":{"GUID":"59ad3565-d465-11e7-9ec5-000af77e485f","NAME":"пач"},"BARCODE_TYPE":{"GUID":"dce9f404-0286-4da8-8b3d-7d91f6e2108f","NAME":"ITF14"}},{"BARCODE":"14600191049142","STANDART":"10","ITEM_TYPE":{"GUID":"59ad3565-d465-11e7-9ec5-000af77e485f","NAME":"пач"},"BARCODE_TYPE":{"GUID":"dce9f404-0286-4da8-8b3d-7d91f6e2108f","NAME":"ITF14"}},{"BARCODE":"14600191095347","STANDART":"10","ITEM_TYPE":{"GUID":"59ad3565-d465-11e7-9ec5-000af77e485f","NAME":"пач"},"BARCODE_TYPE":{"GUID":"dce9f404-0286-4da8-8b3d-7d91f6e2108f","NAME":"ITF14"}},{"BARCODE":"9785699984992","STANDART":"1","ITEM_TYPE":{"GUID":"48905e65-16e7-42fb-924b-9d0c8a7fd5a7","NAME":"шт"},"BARCODE_TYPE":{"GUID":"39fddca4-7cc4-49d4-a09d-9fe5517b4df6","NAME":"EAN13"}}],"NAME_FOR_PRICE":"Блокчейн для бизнеса","PREDZAKAZ_SOAP":"N","VID_SKREPLENIYA":"ШитьеНиткой","AUTHOR_FOR_PRICE":"Могайар У., Бутерин В.","TSELOFANIROVANIE":"true","IS_ZAPRET_PREVIEW":"Нет","PEREPLET_TYPE_OLD":{"GUID":"bff8c2c1-656e-11de-84c5-000423b38f2a","NAME":"7БЦ"},"ZAPRET_PO_KANALAM":[],"GOD_PERVOGO_IZDANIYA":"2017","VOZRASTNOE_OGRANICHENIE":"12+","ZAPRET_PRODAJ_DATA_SNIATIYA":""},"assets":[{"id":238051,"kind":"cover","source_url":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover1.jpg","raw_value":"{\"details\": {\"DPI\": \"300x300\", \"H\": 2927, \"LINK\": \"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover1.jpg\", \"MTIME\": \"2018-04-03 13:54:02\", \"SIZE\": \"2167255\", \"W\": 1978}, \"variant\": \"cover1\"}","status":"unresolved","sha256":null,"last_error":null},{"id":238052,"kind":"cover","source_url":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover3d.jpg","raw_value":"{\"details\": {\"DPI\": \"300x300\", \"H\": 2994, \"LINK\": \"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover3d.jpg\", \"MTIME\": \"2018-04-03 13:54:03\", \"SIZE\": \"2098173\", \"W\": 2029}, \"variant\": \"cover3d\"}","status":"unresolved","sha256":null,"last_error":null},{"id":238053,"kind":"cover","source_url":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover4.jpg","raw_value":"{\"details\": {\"DPI\": \"300x300\", \"H\": 2861, \"LINK\": \"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/cover4.jpg\", \"MTIME\": \"2018-04-03 13:54:03\", \"SIZE\": \"2071476\", \"W\": 1990}, \"variant\": \"cover4\"}","status":"unresolved","sha256":null,"last_error":null},{"id":238054,"kind":"cover","source_url":"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/siluet.jpg","raw_value":"{\"details\": {\"DPI\": \"72x72\", \"H\": 3475, \"LINK\": \"https://cdn.eksmo.ru/v2/ITD000000000869073/COVER/siluet.jpg\", \"MTIME\": \"2021-04-11 09:09:24\", \"SIZE\": \"576975\", \"W\": 2500}, \"variant\": \"siluet\"}","status":"unresolved","sha256":null,"last_error":null},{"id":238055,"kind":"pdf","source_url":"https://cdn.eksmo.ru/v2/ITD000000000869073/PDF/ITD000000000869073.pdf","raw_value":"{\"details\": {\"LINK\": \"https://cdn.eksmo.ru/v2/ITD000000000869073/PDF/ITD000000000869073.pdf\", \"MTIME\": \"2021-02-21 03:51:11\"}, \"variant\": \"PREVIEW\"}","status":"unresolved","sha256":null,"last_error":null}]}